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Product company · iOS / Android / Web

We Build and Scale Consumer Digital Products

From product development and monetization to performance marketing, analytics and global user acquisition — operated end to end inside one company.

Our Products → How We Operate
Product Development
Concept, design, mobile and web engineering, backend infrastructure.
Performance Marketing
Creative production, media buying and global user acquisition.
Data & Analytics
Attribution, cohort analysis, LTV prediction, unit economics.
Scaling
Budget allocation against confirmed payback and forecast revenue.
Product Ecosystem

One Product. Three Surfaces.

Every product ships as a native iOS application, a native Android application and a subscription web application, sharing one backend, one payment layer and one analytics model.

iOS health and fitness application, Android brain training application and a personality test web application
iOS Application
Health & Fitness
Personalised plans, habit tracking and progress insights on a recurring subscription.
Android Application
Brain Training
Daily memory, attention, logic and math sessions with streaks and progression.
Web Application
Tests & Insights
Web-first quiz funnels with direct checkout and subscription access to results.
What We Do

Four Functions. One Operating Model.

Build, launch, acquire and scale are not separate departments buying services from each other.

01

Build

Product strategy, design, engineering and infrastructure.

Market research
UX / UI design
Mobile, web and backend
02

Launch

Monetization, funnels, onboarding, payments and go-to-market.

Subscription infrastructure
Onboarding and paywalls
Checkout optimisation
03

Acquire

Performance marketing and global user acquisition.

Creative production
Media buying
Funnel development
04

Scale

Analytics, cohort prediction, optimization and scaling.

Cohort analysis
LTV forecasting
Budget allocation
Product Lifecycle

From Research to Scale in One System

Research feeds the build, the build feeds acquisition, acquisition feeds the data model, and the model decides what gets scaled next.

Current Stage

Research

Market and demand research: category sizing, competitive teardowns, keyword and creative demand signals, pricing benchmarks. A concept moves forward only when acquisition looks viable at a price the market accepts.

Global Acquisition

Traffic Sources We Operate Across

Media is bought directly on self-serve platforms and through mobile advertising networks. No partnership, certification or endorsement is implied by this list.

Meta
Self-serve
Google
Self-serve
TikTok
Self-serve
Snapchat
Self-serve
AppLovin
Mobile network
Mintegral
Mobile network
Liftoff
Mobile network
Programmatic networks
DSP
Web search & display
Direct
Data-Driven Scaling

Decisions on Combined Data, Not Ad Metrics

Product events, payment and subscription data, attribution and advertising spend are modelled together. A channel scales when forecast revenue covers acquisition cost inside the target payback window.

Internal Analytics Model ILLUSTRATIVE INTERFACE — NOT REPORTED DATA
CAC
Cost per acquired subscriber, split by channel, campaign and country
ARPU
Revenue per user over a fixed window, net of refunds
PREDICTED LTV
Modelled revenue per cohort from early behavioural signals
PAYBACK
Days until cumulative cohort revenue covers acquisition cost
ROAS
Realised and forecast return on advertising spend
TRIAL → PAID
Conversion from trial start to first successful charge
RENEWALS
Renewal and churn rate per billing period and price point
RETENTION
Product retention curves aligned to subscription status
Cumulative revenue per cohort vs acquisition cost
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Subscription retention by acquisition week
W-01
W-02
W-03
W-04
W-05
W-06
Markets

Global Products. Global Acquisition.

North America

US / CA

Primary market for subscription products across iOS, Android and web.

Europe

EU

Localized products and creatives across major European languages.

United Kingdom

UK

Established acquisition market with independent pricing and funnel tests.

Australia & New Zealand

AU / NZ

Secondary English-language markets used for early cohort validation.

We identify consumer product opportunities, build them, acquire users globally and scale what the numbers support.

Company information, product details and performance data are provided directly to partners under review.